tag:blogger.com,1999:blog-22906998.post1159367526205939505..comments2024-03-29T02:18:35.303-07:00Comments on TAG Blog: The Sherwood DerbySteve Huletthttp://www.blogger.com/profile/05537689111433326847noreply@blogger.comBlogger8125tag:blogger.com,1999:blog-22906998.post-3343956794269990782010-05-17T11:34:00.095-07:002010-05-17T11:34:00.095-07:00Adding, the DWA marketing department probably assu...Adding, the DWA marketing department probably assumed that <br /><br />A) <i>Dragon</i> would have a bigger opening weekend and that by mid-May it would be 97% thru its theatrical run.<br /><br />B) DWA felt better launching <i>Shrek</i> comfortably ahead of <i>Toy Story 3</i>, assuming that its domestic grosses would be front-loaded.<br /><br />There's only so many weekends on which to open, friends and neighbors.Steve Huletthttps://www.blogger.com/profile/05537689111433326847noreply@blogger.comtag:blogger.com,1999:blog-22906998.post-4179993690274465192010-05-17T10:05:47.320-07:002010-05-17T10:05:47.320-07:00When Shrek 4 opens, Dragons will be going into its...When Shrek 4 opens, Dragons will be going into its ninth weekend. After 8 full weeks, most animated films have earned 95-99% of their total domestic gross. KFP had earned $210 million of its eventual $215 million total domestic gross at a similar stage. <br /><br />The question for the marketing department was, do you hold Shrek 4 until later in the summer, where it might make tens of millions less, so that Dragons can make 2 or 3 million more, or do you accept that your new franchise (Dragons) will have likely run its course, and so you make sure your established franchise (S4) has be best possible start date? I think they made the right decision.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-22906998.post-31123526576088783012010-05-16T01:37:59.117-07:002010-05-16T01:37:59.117-07:00Too bad Dragons is going to get its own toes stepp...Too bad Dragons is going to get its own toes stepped on by Shrek4 when it comes out later this month. Brilliant marketing plan Dreamworks... brilliant.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-22906998.post-5444733407975905092010-05-15T21:10:44.196-07:002010-05-15T21:10:44.196-07:00Or look at studio credits.Or look at studio credits.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-22906998.post-70784442893938365282010-05-15T20:45:00.143-07:002010-05-15T20:45:00.143-07:00**$200-$300 million in Disney's bank accound a...**$200-$300 million in Disney's bank accound ain't gonna make Iger feel very worried.**<br /><br />somebody doesn't understand Hollywood arithmetic.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-22906998.post-41909667915556561352010-05-15T19:46:43.138-07:002010-05-15T19:46:43.138-07:00$200-$300 million in Disney's bank accound ain...$200-$300 million in Disney's bank accound ain't gonna make Iger feel very worried.Bory Orialisnoreply@blogger.comtag:blogger.com,1999:blog-22906998.post-3357317971506936672010-05-15T13:18:24.996-07:002010-05-15T13:18:24.996-07:0070% drop for Iron Man! *whew*
Looks like Iger'...70% drop for Iron Man! *whew*<br /><br />Looks like Iger's latest purchase may be wobbling already...Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-22906998.post-35947720262290334382010-05-15T08:51:46.095-07:002010-05-15T08:51:46.095-07:00Don't look now, but it may pass Kung Fu Panda ...Don't look now, but it may pass Kung Fu Panda as well.Mikenoreply@blogger.com