DreamWorks is going to be building its first theme park ... in the Las Vegas of the Middle East, Dubai:
Dubai, UAE - 19 January, 2008: Tatweer, a member of Dubai Holding, today announced it has formed a strategic alliance with US-based DreamWorks Animation SKG, Inc. (NYSE: DWA) to develop a diverse portfolio of tourism and leisure projects in DubailandTM, the world’s most ambitious tourism, leisure and entertainment destination.
A highlight of the alliance will be the creation of the world’s first DreamWorks Animation branded theme park in Dubai. The outlay at the 5 million sq feet theme park project is a multi-billion AED investment.
Jeffrey Katzenberg, CEO of DreamWorks Animation, said: “We are thrilled to bring the first DreamWorks Animation dedicated theme park to Dubai through our alliance with Tatweer for DubailandTM. This relationship will allow us to create an exciting destination where families and tourists will enjoy the unique opportunity to interact with DreamWorks branded content within DubailandTM.”
This is excellent news for Middle-eastern Shrek fans, wouldn't you say?