... a discomforting reality:
... Alvin took in more in its first four days than the early December animated feature The Princess and the Frog did in its first 32 days (18 in wide release). The chipmunks should earn back their $70 million budget in a week or two. ...
Like it or not, every exec in the entertainment conglomerate pyramid is taking note of this.
"People are tired of CGI..."? Not hardly.