France Televisions injects 29 million Euros ($37 million) per year into animated programs. Why do you invest so much in animation?
Kids programming is one of the editorial mandates of France Televisions. Children watch a lot of TV and we see them as future citizens, not just as future consumers. Our ambition is to strengthen our role as prime purveyor of qualitative animated programs for young audiences — one which parents can trust.
As public broadcaster, [we] have a responsibility: develop a qualitative offer which helps young people become citizens, promotes values of civism, equality, integration, which contributes to the battle against discrimination and stereotypes.
This is why we program more than 5000 hours of animation on our channels each year — France 3, France 5 et since March also on France 4 from 6 a.m. to 6:30 p.m. These channels attract considerable audiences. ...
France has long been a center for animation (even though a lot of the country's output i unknown to American audiences.)
A couple of weeks ago, I encountered a veteran of Paris's MacGuff Studios, who reported that long hours and not great pay are not limited to cartoon factories in the States. He said that under-reported work hours happened in the City of Light, too. Who could have guessed?
0 comments:
Post a Comment