Sunday, July 19, 2009

Ice Age: Dinos Continue to Romp

In these times of toil and trouble, it's good to know that some things never change.

"Dawn of the Dinosaurs" should ultimately gross more than any summer tentpole besides "Harry Potter and the Half-Blood Prince." It's already passing Sony's "Angels and Demons" ($334 million to date) and should soon overtake Paramount's "Transformers: Revenge of the Fallen" ($365.1 million to date) ...

Stateside, the third edition of Fox's Own Private Fort Knox will be moving past the $150 million marker by the end of the weekend, and will probably end up #2 behind the Harry Potter steamroller.

There are those, of course, who bemoan the sequelitis that has engulfed the major cartoon producers. But let's get real. Conglomerates are not in the movie business for their health, nor for art. They want to make a profit, and the wider the better. If they can make a good movie while they do it, that's okay too, but the main enterprise is to make money.

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