Hurricane Sandy may actually have had a positive effect on Ralph's box office. The Christian Science Monitor quotes Disney distribution head Dave Hollis:
Wreck-It Ralph became something of a distraction and an opportunity for families to do something separate of the storm ... Schools being shut down on Friday also played a role as parents were looking for things to entertain the kids and keep them out of the cold.
2 comments:
I'm glad Ralph topped the box office, but 50 million doesn't sound fantastic to me, especially when lesser animated films this year opened to higher numbers.
50 Million for a animation movie sounds pretty good for first week . i am sure it will cross the numbers , but as opening i feel its good numbers
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