The Box Office Market

Unsurprisingly, the chubby panda is the central focus of attention this weekend.

WEEKEND DOMESTIC BOX OFFICE

1). Kung Fu Panda 3 (DWA/FOX), 3,955 theaters / $10.4-10.5M Fri. / 3-day cume: $40M-41M / Wk 1

2). The Revenant (FOX), 3,330 theaters (-381) / $3.2M Fri. / 3-day cume: $11.4M (-29%) / Total cume: $137.1M / Wk 6

3). The Finest Hours (DIS), 3,143 theaters / $3.3M Fri. / 3-day cume: $9.7M-$10M / Wk 1

4). Star Wars: The Force Awakens (DIS), 2,556 theaters (-809) / $2.5M Fri. / 3-day cume: $9.9M (-31%)/ Total cume: $894.4M / Wk 7

5). Ride Along 2 (UNI), 2,412 theaters (-780) / $2.3M Fri. / 3-day cume: $7.8M (-37%) / Total cume: $70.2M / Wk 3

6). The Boy (STX), 2,671 theaters (0)/ $2.3M Fri. / 3-day cume: $7.3M (-33%)/Total cume: $20.9M/ Wk 2

7). Dirty Grandpa (LGF), 2,912 theaters (0)/ $2.2M Fri. / 3-day cume: $6.8M (-38%)/Total cume: $22.1M /Wk 2

8). The 5th Wave (SONY), 2,908 theaters (0) / $1.9MFri. / 3-day cume: $6.5M (-37%) /Total cume: $19.7M/ Wk 2

9). Fifty Shades of Black (OR/IMG), 2,075 theaters / $2.2M Fri. / 3-day cume: $5.9-6.3M / Wk 1

10.) 13 Hours: The Secret Soldiers of Benghazi (PAR), 2,803 theaters (-114) / $1.7M Fri. / 3-day cume: $5.8M (-36%) / Total cume: $42.4M / Wk 3

11). Daddy’s Home (PAR), 1,718 theaters (-1,071) / $784K Fri. / 3-day cume: $3M (-40%)/ Total cume: $142.9M / Wk 6

12). The Big Short (PAR), 983 theaters (-368) / $787K Fri. / 3-day cume: $2.6M (-17%)/ Total cume: $60.5M / Wk 8 ...

Norm of the North, which opened at #6 its first weekend, then dropped to #9 in the second, has now dropped from the Top Ten. Unsurprising when the Panda rolls into town.

To date, Norm has taken in about $15 million at the box office.

Add On: Kung Fu Panda 3 opened Friday in the Middle Kingdom, day-and-date with the U.S release, and industry estimates have it at 107M yuan, or $16.3M for the first day. Unofficial numbers from today lift the current cume to $40-$43M through Saturday, including previews from last weekend. The opening of KFP3 is now poised to become the biggest three-day bow ever for an animated title in China.