Monday, August 04, 2008

The Tinkster

Soon at a Blockbuster, Wall-Mart and toy store near you:

The consumer products division had been rummaging through the studio's animation vault, searching for new merchandise possibilities, with an eye to repeating the surprising success of the Disney Princesses franchise ...

Tinker Bell's enduring appeal prompted Disney's consumer products unit to place her at the center of its next girls' franchise, in an attempt to capture slightly older girls who are no longer playing dress-up or living in a monochrome pink world.

And so Disney launches the first of four Tinker Bell feature-length DVDs on October 28th. The tub-thumping has begun (as this TIMES article attests) and the next big Little Girl Gottabuy is near at hand.

I don't have a problem with it. I know there will be some who scream that the Tinker Bell videos are an artistic abomination, and possibly tear their garments while doing so. But let us face the corporatist reality: Disney is in the business to make money, not produce Renaissance art. The company sees this as a way to pull in Big Dollars.

Besides, if it creates jobs, I'm all for Tinker Bell features. Here's hoping the things are so successful that they produce twenty full-color, c.g.i. Tinkster epics.

10 comments:

Anonymous said...

I'm all for animators having more jobs here, but will Disney outsource the Tinkerbell franchise?

Steve Hulett said...

It's been outsourced. The animation is being done in India.

Anonymous said...

And it shows.

Anonymous said...

And wait till you meet Tinkerbells's magical fairy friends, Winkerbell, Blinkerbell, Stinkerbell, and Everything But The Kitchen Sinkerbell.

Floyd Norman said...

And, let us not ask for whom the Tinker Bell tolls.

...it tolls for thee.

Unknown said...

The only thing I'm against here is the fact that Tinkerbell actually talks, but since she's now the star of a few features, instead of a side-character, I guess it has to be done.

Anonymous said...

Since Lasseter approved this, it has to be good...

...right?

Otherwise, what in the heck are they thinking over there at Disney??

Anonymous said...

Disney is a business so I have no qualms about these movies being produced.

What I do have a problem with is that they're outsourcing all the animation, which makes business sense. It's good for India until wages there go up and Disney moves onto the next cheapest place to make animation. It seems that freetrade and outsorcing are fine for companies as long as their making as much money as possible. As soon as we try to take advantage of that then they're all up in arms about profits.

Anonymous said...

From the work seen so far, it appears they've outsourced the "writing" and "design" as well.

They look as if they're skanky rejects from a third rate whore house.

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