For the navel gazers among us, I offer this:
The Walt Disney Company and Atlanta National League Ball Club [otherwise known as "The Braves"] are reported to be in negotiations, trying to sort out a thorny trademark issue. They’ve reportedly been taking meetings for months, and still the dispute continues.
None of this would have happened had Pixar’s next picture not had a name change. ...
Ah, the litigous society in which we live.
One of the most lawsuit-ready corporations on the planet locks horns with Major League Baseball. My only disappointement with this will be if Bleeding Cool and Stitch Kingdom have this wrong. Otherwise, it's kind of a hoot.
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7 comments:
Why can't these things just be immediately dismissed upon filing. You cannot trademark a commonly used word nor enforce such trademark onto a good or service that is not in the same realm of business. The only thing they can protect is how the word Braves is written, and last time I checked they were completely different. Maybe if the new title was Atlanta the Brave then there night be an issue.
What about the new "Pixar Petroleum Corp?"
No, thats not a joke:
http://www.forbes.com/sites/eco-nomics/2011/12/07/big-oil-borrows-pixar-name-from-disney/
This is made slightly more interesting by the fact that the Atlanta Braves and the Walt Disney Corporation already have something of a business relationship together: the Braves play their spring training games at Walt Disney World at WDW's Wide World of Sports Complex, which the Disney corporation does somewhat promote in the spring to get people on property for games and (they hope) through the turnstiles of the parks.
I doubt anyone will see Brave anyway. Atlanta has NOTHING to worry about.
Ping golf clubs brought a suit against Disney before "Mulan" was released when they got wind that there was a character in the film by that name. Obviously nothing ever came of it, and I doubt much will come of this other than a lot of lawyers getting their Christmas bonus.
Maybe they should change the film's name again to "Wahoo!"
This is why people hate lawyers.
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