Sunday, April 13, 2008

Horton Keeps On Trucking

As noted below, there's one film in the world marketplace that continues to triumph:

With foreign box office in a pre-summer holding pattern, "Horton Hears a Who!" stayed on top for the third consecutive frame with $10.6 million at 5,300 playdates in 56 markets ...

Besides "Horton" and "21," only four other pics topped the $4 million mark ... Underlining the foreign appetite for family fare, "Horton" posted decent holdover numbers with a 15% gain in its French soph sesh to $3.8 million and a 7% hike in its fourth British frame to $1.2 million. The tale of the big-hearted elephant's hit $104.9 million offshore, joining "10,000 BC" and "Jumper" as the third U.S. title released this year to top the $100 million mark overseas.

Fox noted that "Horton" has far exceeded foreign perfs for previous Dr. Suess pics "How the Grinch Stole Christmas" ($85 million) and "The Cat in the Hat" ($35 million). With openings still coming in Italy, Japan and South Korea, the studio expects the CGI toon's final foreign cume to nearly match the domestic total, now at $139.6 million ...

So we know at least one thing. It's not live-action versions of Seuss for which overseas markets hunger, but the animated variety.

This bodes well for future employment in the 'toon biz, wouldn't you say?


Scotty said...

It could bode well for us, there are tons of Dr Suess books to adapt, and lots more, all at your public library and book stores. And let's hope they keep a bunch of the work here in this country. I'll settle for anywhere between the two oceans at this point.

Steve Hulett said...

As would many.

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