Tuesday, February 17, 2015

Hero Follow-Up

Penn Zero, PTH, which premiered over the weekend, enjoyed solid results for its initial outing.

Premiering with a Disney Channel and Disney XD simulcast, the new animated comedy series "Penn Zero: Part-Time Hero" (Friday, February 13, 9:45 p.m., ET/PT) delivered solid ratings in Total Viewers (2.9 million), Kids 2-11 (1.7 million/4.4 rating), Kids 6-11 (1.4 million/5.9 rating) and Tweens 9-14 (965,000/4.0 rating) across the two platforms.

Three additional new episodes aired on Disney XD on Saturday, February 14 (9:00 p.m., ET/PT), Sunday, February 15 (9:00 p.m., ET/PT) and Monday, February 16 (9:15 p.m., ET/PT). ...

After three decades, Disney TVA has become a well-oiled machine.

Gone are the days of hit or miss franchises, where for every Gummi Bears that hit big, there was a Wuzzles that didn't.

In the 21st Century, Television Animation game-plans for multiple seasons of every show it put on the air. Because two or three or four seasons are easier to market than a single order of shows that went nowhere.


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