Friday, September 21, 2012

Sofia's Launch Date

The House of Mouse issues a press release:

Disney has set a premiere date for its first little-girl princess movie, Sofia the First: Once Upon a Princess.

The animated, music-filled movie will premiere at 7 p.m. Sunday, Nov. 18, on Disney Channel and at 9 a.m. Thursday, Nov. 22, on sister channel Disney Junior.

Meanwhile, a Sofia the First television series will premiere in early 2013. The movie and series will roll out internationally through mid-2013 on both Disney Channels and Disney Junior channels. ...

The movie and series have been percolating at Disney Television Animation over the past year. Pre-production is happening at Disney's Yahoo Building location near the Bob Hope International Airport.

You won't pick it up from the lacklustre illustration in the linked article above, but the feature and series are CGI. The board artists, of course, are boarding the show as they always do -- on Cintiqs, in the traditional Disney style.

The company, from all reports, expects major things to happen with this animated series. (But then, they always do, don't they? Management doesn't greenlight a project if they think it might tank. They're after home runs, after all.)

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