... "Despicable Me: Minion Rush" is a wild ride through the world of Despicable Me, as your Minion jumps, flies and dodges obstacles in this infinite runner game. Players of all ages will be immersed in the world of the popular film franchise and its cast of engaging characters through innovative and highly-addictive gameplay. ...
Gameloft, a leading global publisher of digital and social games, Universal Partnerships & Licensing (UP&L), and Despicable Me creators Illumination Entertainment, today announced that "Despicable Me: Minion Rush," the game companion based on the franchise, is now available. ...
The name of the enterprise is to make a lot of money on the spin-off video game after making a lot of money on the underlying movie.
The problem is, often the game doesn't replicate the roaring success of the motion picture. This doesn't prevent production companies from trying, of course. Because the possible rewards are too dazzling to pass up.
If you don't at least grab for the platinum ring, you don't get the platinum ring.
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