Prime Time Cartoon Ratings

There's a reason that Fox Broadcasting is pleased with half-hour animated cartoons in prime time.

Sunday Night TV -- Ratings (Share)

8:00 -- 1) Big Brother -- 2.2 -- (6)
2) The Simpsons -- 1.0 -- (3)

8:30 -- The Simpsons -- 1.2 -- (4)

9:00 - 1) Family Guy -- 1.4 -- (5)
2) Unforgettable -- 1.0 -- (3)
3) Rising Star - Live -- 0.9 -- (3)

9:30 -- 1) American Dad - 1.3 -- (4) ...

After Big Brother, the animated fare is pulling the best numbers, which explains why Fox keeps making cartoons. The question I have (as always) is why Fox is making all the prime time animation money, and all the other networks studiously avoid jumping in to the big vat of cartoons.