Friday, March 28, 2014

Most Valuable

Deadline's idea of a lucrative film:

... Despicable Me 2 has proven itself 2013′s Most Valuable Blockbuster; the film’s impresario, Illumination Entertainment founder Chris Meledandri (below), deserves to take a victory lap. More seriously, the tournament was conducted to give a clearer idea, beyond the weekend and annual box office standings, of the profits and Total Cash on Cash returns that films generate. ...

Meledandri has mastered the art of getting much bang for the buck. When you make an animated feature for $75-$80 million, you have better odds of achieving profits than if your movie costs ... oh ... $200 million.

Universal-NBC made itself a good bet when they partnered with Illumination Entertainment.

1 comments:

sunita said...

Thanks for this post about films. i here would like to mention that I like & enjoy animation films.
animated movie maker

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