Sunday, January 27, 2013

Prime Time Animation's Performance

A succinct summation of Fox's Sunday lineup.

Last Sunday Sitcoms (counts for Week 17 -- Jan. 14-20)

* The Simpsons (Fox) - A repeat at 8 did 3.97 million and a 1.8 18-49 rating opposite the AFC Championship Game, which was the best of the Fox block.

* The Cleveland Show (Fox) - A repeat at 7:30pm did 2.85 million and a 1.3 18-49 rating, matching previous week's all-new episode. I guess no one knows when it is a new or repeat.

* Bob's Burgers (Fox) 2 airings - At 8:30, a repeat did 3.18 million and 1.5 18-49 rating. A repeat earlier in the night at 7 did a similar 3.18 million and a 1.5 18-49 rating, which is way above average.

* Family Guy (Fox) - A repeat at 9 did 3.51 million and a 1.6 18-49 rating, but not the best of the block.

* American Dad! (Fox) - A 9:30 pm airing was an encore and did 3.42 million and a 1.6 18-49 rating, holding on to 100% of its lead-in in 18-49.

The Simpsons and Family Guy are the highest flyers for Rupert's minions on Sunday night. Cleveland is pretty much over, although American Dad has been picked up for another season (they had extra episodes in storage.)

If I were to wager guesses, I would say that The Simpsons will go on past next season because after twenty-plus years it's doing too damn well to cancel. And Family Guy still pulls ratings and bucks, so if Seth can be persuaded to keep doing it (even if he has to delegate more control and/or authority) then it should get another few seasons of Original Episodes.

Of course, we never know what Fox's internal corporate dynamics are, so we can never be completely sure which series lives another season ... and which series perishes.


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