Thursday, April 16, 2015

TV Ratings

Cartoon Cable Networks, they do well.

Across Q1 2015, Adult Swim ranked as basic cable's #1 network in total day among adults 18-24, adults 18-34, men 18-24 and men 18-34, as well as adults 18-49. ...

For Q1 2015, Cartoon Network charted +22% growth in total day (6a-8p) delivery of kids 6-11 and mostly double-digit delivery gains among all other targeted demos: kids 2-11 (+16%), kids 9-14 (+16%), boys 2-11 (+14%), boys 6-11 (+21%), boys 9-14 (+21%), girls 2-11 (+22%), girls 6-11 (+24%) and girls 9-14 (+3%).

Cartoon Network series Teen Titans Go!, The Amazing World of Gumball, Adventure Time, Regular Show, Uncle Grandpa, Steven Universe, Ninjago and Pokemon The Series: XY accounted for eight of the Top 10 animated series among kids 6-11 for the quarter.

Cartoon Network closed out the quarter by ranking as television’s #2 network in total day delivery (6a-8p) of kids 6-11 and kids 9-14 and the #1 destination for boys 6-11 and boys 9-14 for the month of March. In addition, Cartoon Network was television’s #1 network among all key kid demos on Thursday nights in March and ranked #1 among kids 2-11 on Tuesday and Wednesday nights. ...

Cartoon Network has it's non-union outpost in Atlanta, as do a number of other animation studios.

Sadly, CN appears to have a corporate policy of making its Adult Swim animated shows non-union, if at all possible. (They'll go union if they have to -- witness Rick and Morty, but they'd rather not have to pay fringes and higher salaries if they can avoid that. Mike Lazzo is not, apparently, a pro-working artist kind of guy.)

Don't know why Swim rolls that way, but it does. Over and over. So TAG will just have to sign people up, one show at a time. Too bad.


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