The New York Times reports how cable-network Nickelodeon is getting more traction these days.
... For the first time in years, Nickelodeon has heat. Ratings are up across the board, powered by buzzy new live-action hits like “Victorious,” ... and “iCarly.” ... A new animated program, “The Penguins of Madagascar,” is a solid success. Even the decade-old “Dora the Explorer” has perked up ...
It's always good when Nick's (or Disney's, or Warner's') animated shows do well, because I understand that we are not too involved with the live-action stuff.
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That's good to know. I just started as an animator on "Penguins". So reading this just makes me want to do the best possible job on it.
If you check the ratings, Disney still owns Nick when it comes to older kids, tweens and teens. And as for Nick's stalwart Spongebob, lousy scripting is killing both it AND its titular character. Spongebob has become an annoying dumbass instead of a sweet, naive bumbler. I wonder if Zhargami has any clue about the show's slide into mediocrity. The article doesn't indicate that she does, PLUS she points to the crappy Fanboy and Chum Chum as if it's a bright spot. Frankly, I think she's been damn lucky, rather than savvy, when it comes to Nick's success. If junk like Tuff Puppy is any indication, that luck is starting to run out...
Go watch Disney's animated shows (if you dare), then come back and criticize the Nick shows.
Nicktoons are now JKtoons. They both love the arrangement, reminds me of the Klasky relationship - and it is not going away soon. Even worse this time b/c JK is able to swindle Nick AND CN at the same time. Nick is to Dreamworks what Disney TV Animation was to Disney Feature - a dumping ground to promote more important real estate upstream. Worse though, b/c Nick is an entirely different conglomerate. CN isn't enough on the radar for anyone to give a crap except the execs who are more than happy to help JK clean his bathroom while Nick cleans his office. It all adds up to the same thing in the end - bad TV. Not the same place that created SBob for that brief period before the movie. Not even close.
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