Sunday, July 16, 2006

Sneaky Monster

As me mentioned on Friday, Sony did the somewhat unusual move of having fairly wide sneak previews of Monster House this weekend. According to Hollywood reporter Nikki Finke, it worked: "Meanwhile, Sony looks to have a sleeper hit with Monster House: its weekend sneaks were near full (70% of capacity ) and played great with families. Already, critics are touting it as a really fresh animated pic with real kids instead of furry animals." I'm not sure what critics she's referring to, as Rottentomatoes.com so far has only 7 reviews up (60% positive so far). But overall the prospects look promising for another big animated hit this summer.

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