Saturday, November 13, 2010

Mid November Steeple Chase

Now with butter-flavored Add On.

As the holidays roll toward us, Megamind rounds the second turn, chasing a big train ....

1. Unstoppable (Fox) NEW [3,207 Theaters] -- Friday $8.1M, Estimated Weekend $24.5M

2. Megamind 3D (DreamWorks Animation/Paramount) Week 2 [3,949 Theaters] -- Friday $7.9M (-37%), Estimated Weekend $25.5M, Estimated Cume $85M

3. Due Date (Warner Bros) Week 2 [3,365 Theaters] -- Friday $5.5M (-54%), Estimated Weekend $16.5M, Estimated Cume $60M

4. Skyline (Relativity/Universal) NEW [2,880 Theaters] -- Friday $4.7M, Estimated Weekend $14M

5. Morning Glory (Paramount) NEW [2,518 Theaters] -- Friday $3M, Estimated Weekend $9.2M, Estimated Cume $12M

Add On: Megamind comes out on top for a second weekend:

... 3D animated comedy Megamind repeated at No. 1, using a modest 35% decline in its second frame to conjure a $30.1 million session and $89.8 million in cumulative box office.

... Megamind's terrific marketplace hold following a more ho-hum bow is reminiscent of the spring theatrical run of DWA's How to Train Your Dragon. ...

Quite an accomplishment for DreamWorks Animation. Three animated features, three hits. And all in a single year. Gotta be a record.

6 comments:

Anonymous said...

I'm curious to see what the dropoff is for Megamind once the weekend totals are in. Everyone seems to be assuming it will have legs as good as HTTYD, but I think that's a hasty assumption. Dragon had exceptionally good word of mouth, much more than usual for a non-Pixar animated film.

Unstoppable probably would have easily won the weekend if it wasn't for Skyline, which is vying for the same audience. It will be a tight race, but Megamind has a good chance to pull off a second #1 weekend.

Anonymous said...

Megamind already had a huge Thursday ($7.6 million on Veteran's Day), so this is essentially a 4-day weekend at the box office. The poster above is right, it's very unlikely that MM will have the legs of Dragon, but if it get around $180 that will have been a great result for it's opening. The real question is how it will do overseas, where a lot of animated features make the majority of their box office returns.

Steven Kaplan said...

But remember, Cinemascore gave "Megamind" an A-.

Anonymous said...

Yeah, but Rotten Tomatoes gave it a cume of 66%. Not exactly glowing...

Anonymous said...

The reviews are one thing, but a bigger factor is that Dragon had a better release date than Megamind.

Dragon was an exception in that it greatly exceeded the expectations based on it's opening. Very few films make 5 times their opening weekend. A more realistic expectation for MM would be a domestic gross range of $156-180 million.

Anonymous said...

The estimates are that Megamind is again number one, with a modest 36% drop and a weekend take of around $26 million, on top of a very good Thursday gross. It's looking like a solid hit, though perhaps not a blockbuster on the scale of some of the earlier films this year. Congrats, DreamWorkers.

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