Tuesday, April 21, 2009

A Few Black-and-White Shoots Spring From a Frosty Marketplace

A dollop of good news:

In just a few weeks, the animated "Penguins of Madagascar" has claimed a royal perch at Viacom's Nickelodeon, the cable network famous for "SpongeBob SquarePants" and "iCarly." ...

We knew it was going to be a hit; we didn't know it was going to be quite this big a hit," said Brown Johnson, Nickelodeon's president of animation ...

Nobody working in television animation has to be told that the business has been depressed for awhile. Studios that ordinarily employed a hundred artists or more have lately fielded half that.

But in the last few months, formerly moribound studios have started to come back to life. Warners now has three series and DVD features percolating. The fact that Nickelodeon has a sizable Burbank crew working on the penguin franchise, including board artists, designers, and c.g. staff can only help improve the health of the L.A. animation business.

When a patient is sick, you're always glad when he gets better.


Anonymous said...

Just curious--where is this show being animated?

Steve Hulett said...

Mumbai, I believe.

But there's a big crew at Nick's Burbank studio working on it: board artists, c.g. folks, designers.

The studio has a burgeoning c.g.i. department that totals around 50-60.

Randy Dormans said...

We currently have two studios working on the show. DQ in Hyderabad and Paprikass in Bangalore. As Steve has already pointed out, we also have a sizable staff working on the show here in Burbank.

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