And the Nikkster says it all:
... What's more humiliating than Hollywood execs overestimating opening day for Cowboys & Aliens and having it fall short? Having the well-pedigreed motion picture with big Hollywood writers (Roberto Orci & Alex Kurtzman), stars (Daniel Craig & Harrison Ford), director (Jon Favreau), and producers (Steven Spielberg, Ron Howard, & Brian Grazer) beaten at the box office by The Smurfs. Talk about humiliation! Especially with Smurfs playing in 355 fewer North American theaters than Cowboys but charging higher 3D ticket prices. ...
Do you feel the despair? The angst? The abject humiliation? Neither do I. Nobody in Hollywood feels these emotions for more than ... oh ... seventeen minutes.
I think the thing we can take away from all this is, everybody likes a good animated hybrid feature that is peopled with lovable, blue non-humans. But until Avatar II comes out, we have The Smurfs!
The Smurfs -- $13.3 million
Cowboys and Aliens -- $13 million
Cap'n America -- $7.86 million
Harry Potter -- $6.625 million
Crazy, Stupid Love -- $6.6 million
Friends WIth Benefits -- $3.2 million
Horrible Bosses -- $2.2 million
Transformers -- $1.75 million
ZooKeeper -- $1.36 million
Cars 2 -- $679,000
Winnie the Pooh -- $532,000
Add On: The finals show that Cars and Winnie dropped 59% and 66%, respectively. Not spiffy.