DreamWorks Animation is leading the bidding for Classic Media, the closely held owner of characters like Casper the Friendly Ghost and the Lone Ranger, according to a person briefed on the matter.
DreamWorks Animation has offered more than $150 million, far outpacing what others had offered ...
Disney grabbed Marvel with its hundreds of super heroes for billions. DreamWorks Animation believes it also needs a storehouse of characters, and so is going after Classic Media. However ...
Classic Media has a number of prominent characters in its portfolio, the company does not control all of the rights associated with those properties. That limits the value of the company, since it may not receive lucrative licensing fees for some of its more coveted holdings. ...
So we'll see how this shakes out, yes?
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4 comments:
Yeah, some of it like Jay Ward's Rocky & Bullwinkle are still with the family thankfully!
jester: For some reason I'm kinda scared........ big companies are going after properties, sort of like a fat boy is chasing a big twinkie.
fatboy: Hey! come back here twinkie!
twinkie: Never!
We've been through this before, it never ends!
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